The KaiZen Experience Event management portfolio

Since inception, KaiZen has built a loyal Client-base primarily through professional referrals and continues to grow strongly with the integrity of a solid reputation.

A sampling of our premium Clients and successful activations:

KaiZen has the great privilege of working on multiple experiential marketing programs with one of BC’s premiere crown corporations. Some fun and exciting products we’ve helped to create strong brand awareness and customer loyalty:

  • Pacific Hold’Em Poker
  • Scratch and Win
  • Lotto 649
  • Pull Tabs
  • SportsFunder
  • Millionaire Life
  • Knockout 21
  • Lotto Max
  • Play Now

One of our first premium clients. We are honoured to have close involvement in countless, high-profile campaigns for all the various brands of GM Canada. We're privileged to offer our services at exciting venues such as Music and Film Festivals to Canadian International Autoshows. For a decade, we have proudly supported this Premium Client with outstanding and passionate brand representatives. Here's a selected list of some of the exciting venues and programs we've promoted GM Canada:

  • VANOC
  • Chevy Safe and Fun Community Skate Party
  • Canadian International Auto Show
  • MMMF, Merritt, BC
  • Big Valley Jamboree, Camrose, AB
  • Virgin Festival, UBC
  • Telus Whistler Ski and Snowboard Festival
  • Whistler Film Festival (Cadillac)
  • Chevy Shoot for a Million, GM Place
  • High-Profile Product Launches, Vancouver, BC

KaiZen Creative Group has supported national campaigns for a number of Kraft’s quality products such as Delissio Pizza and LiveActive Cheese. We are very proud to highlight our involvement with a very rewarding national campaign for Kraft Canada:

www.SpreadTheFeeling.ca

Strategy:
To create local brand awareness of Kraft peanut butter through the ethical cause of donations to the Vancouver foodbank. Our overall goal was to help Kraft and local foodbanks across Canada reach a donation target of 50,000 jars of KRAFT peanut butter. As the last Canadian city on the tour, it was up to us to make it happen!

Attack:
KaiZen provided a support team of 10 event professionals which included experienced Team Leads, Brand Ambassadors and Mascots to actively encourage patrons of a local attraction to participate in the awareness program through KRAFT BEAR HUGS.

Score:
The final national count exceeded target with just over 51,000 donations!!!

Another fun and exciting community-connecting event executed in our own backyard! Alongside Vancouver's hip and cool BEAT Radio Street Squad, we worked with the Vancouver Canucks to promote their 2009 NHL Playoff run. With over a dozen passionate team members storming the city at the start of the city’s business day, we generated enthusiastic and memorable fan buzz while also distributing an allotment of over 2,500 items of official Canucks fan collateral!!

More Clients Served (Selected List)